40% of Small Businesses in Wales not online

Up to 40% of Businesses in Wales do not have a presence online, and being under the UK average are missing out on both the market and opportunities from the rest of britain.

According to figures by google, up to 40% of small businesses in wales do not have a website and out of those that do. Only 33% of those are trading online.

To Help drive awareness and growth of Welsh business online, Google is set on a 12-month programme around wales and to provide more than 1,000 free consultations workshops to help businesses start a website or improve their online business.

The first event is held at The Coal Exchange, Cardiff, on 6 March from 16:00 – 19:00 GMT.

If you are one of those not online yet, we encourage businesses to sign up to the Google programme to learn of the benefits, having a website can have by opening up a whole new market to your business.

Current Statistics for Internet retail in the UK and Ireland

Internet domain name.co.uk
Online sales£68.2 billion (9992011)
Online sales growth rate16% (9992011)
Average e-retail basket value£137 (9992011)
Average e-retail basket value Multichannel retailers£194 (9992011)
Average e-retail basket value
Online-only / catalogue retailers
£88 (9992011)
Average e-retail basket value excluding Travel£84 (9992011)
Average visitor conversion rate3.9% (9992011)
Average visitor conversion rate Multichannel retailers3.3% (9992011)
Average visitor conversion rate Online-only / catalogue retailers4.8% (9992011)
Online spend per shopper / annum£2,180 (9992011)
Online vs high street comparison17% / 83%
Internet users51 million (9992011)
Internet shoppers32 million (9992011)
Internet household penetration73% (9992010)
Broadband household penetration70% (9992010)
Mobile subscriptions80 million (9992010)
Top 10 e-retailers by visits(999IMRG/Hitwise Hotshops List Top 50)Amazon UK
Apple
Argos
Tesco
Next
Your M&S
Play.com
Amazon.com
John Lewis
Tesco Direct
Top 3 sectorsClothing; Beer, Wine & Spirits; Health & Beauty (9992010)
Top male purchasesFilms & Music
Top female purchaseClothes & Sporting Goods
E-retail parcel deliveries / annum£1.2 Billion (9992010)
e-Com spend per capita£963 (9992010)
e-Com spend / internet user£1500 (9992010)
BUSINESS INFORMATION
GNI per capitaUS $42,740 (999World Bank, 2007)
GDP per capita€26,254 (9992007)
Competitiveness rank11 (9992008)
Business environment rank11 (9992008)
Business technology rank16 (9992008)
GENERAL INFORMATION
LocationEurope
CapitalLondon
Population61 million (999UN)
Major languageEnglish
CurrencyPound sterling
International dialling code+44
Major religionChristianity
Area242,514 km

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